In this Inside Sponsorship episode, we speak with Colm Maguire, CEO at Touch Football Australia.

Almost three years ago, Touch Football Australia and the National Rugby League, announced a historic strategic partnership. The two sports now work together as the largest sporting community in the country with a combined participation of approximately 1.9 million people. It is that partnership and how it has affected Touch Football Australia’s commercial program is the focus of my chat with Colm.

If you want to connect with Colm, visit www.touchfootball.com.au, connect with him on LinkedIn or follow him on Twitter@ColmMaguireTFA.

Also, Mark and I have been discussing for a little a while about the process of bedding down a new sponsor and what advice we can give people to help make the signing of a new sponsor successful. As such, Mark and I discussed his blog which provides a 7 checkpoint roadmap  you can follow once you’ve signed a new sponsor.

As always, if you have an idea for a topic, a segment, someone you’d like us to have on the show or just a question, then be sure to get in touch.

Enjoy.

In this Inside Sponsorship episode, we speak with Colm Maguire, CEO at Touch Football Australia. Almost three years ago, Touch Football Australia and the National Rugby League, announced a historic strategic partnership. The two sports now work together as the largest sporting community in the country with a combined participation of approximately 1.9 million people. It is that partnership and how it has affected Touch Football Australia’s commercial program is the focus of my chat with Colm. If you want to connect with Colm, visit <a style="font-style: inherit; font-weight: inherit;" href="http://www.sponserve.net/inside-sponsorship-colm-maguire-touch-football-australia/www.touchfootball.com.au">www.touchfootball.com.au</a>, connect with him on <a style="font-style: inherit; font-weight: inherit;" href="https://au.linkedin.com/in/colm-maguire-46b8205">LinkedIn</a> or follow him on Twitter<a style="font-style: inherit; font-weight: inherit;" href="https://twitter.com/ColmMaguireTFA">@ColmMaguireTFA</a>. Also, Mark and I have been discussing for a little a while about the process of bedding down a new sponsor and what advice we can give people to help make the signing of a new sponsor successful. As such, Mark and I discussed his blog which provides a 7 checkpoint roadmap  you can follow once you’ve signed a new sponsor. As always, if you have an idea for a topic, a segment, someone you’d like us to have on the show or just a question, then be sure to get in touch. Enjoy.

Inside Sponsorship is the show that provides sponsorship professionals with advice, insights and news so that they can maximise their commercial programs and achieve best practice.

Inside Sponsorship

Taking you inside sponsorship programs around the world.

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