Advertising on Facebook (and Instagram) can be a frustrating exercise, especially if you don’t know what you’re doing. But what if there were 10 simple things you could do to increase your ROI by multiples. Well guess what? There’s ten simple things you could do to increase your ROI by multiples. And today's special guest, who’s spent $2M of his own money on marketing, and is a Facebook Certified Professional Planner, is about to take us through them. One by one.

 

A little bit more about Authentic’s Cham Tang...

Cham Tang is Head Of Marketing and Co-Founder of Authentic Education, a multi-million dollar BRW Fast Starters 100 Company.

 

Cham has handled all the marketing in the company since day 1 and is a Facebook Certified Professional Planner. In fact, Cham was personally selected by Facebook to be privately mentored, and has spent over $600,000 in Facebook ads.

 

He has worked with speakers in the industry such as Anthony Robbins, Dr John Demartini and Chris Howard.

 

Cham is passionate about helping difference-makers attract more clients with simple marketing strategies.

 

In this very generous interview he:
Shares 10 easy wins to drastically improve your Facebook advertising’s ROI
He reveals his biggest marketing learning from working alongside Tony Robbins
And he talks about how he overcame a negative, procrastinating mindset in order to create a multi-million training business

 

“You don’t have to get it right, you just have to get it started!” -Cham Tang, Authentic

 

Here’s what caught my attention from my chat with Authentic’s Cham Tang:
I love Cham’s learning from Tony Robbins … “The same reason they come is the same reason they will buy.” So now your challenge is to find the reason people are coming to your business in the first place.
I love Cham’s point about handling objections in your marketing copy. This is copywriting 101 … which BTW he teaches a lot more on during his one-day course - Authentic.com.au
I love the idea of spying on your competitors ads inside the Facebook Ads Library.

 

Cham Tang Interview Transcription

Tim 

Welcome to the small business big marketing show.

Cham 

Thanks for having me.

Tim 

Cham you and I have something in common we both love marketing. What do you particularly love about marketing?

Click Here To Download Full Transcription



Resources mentioned by Cham:
Register here for Cham’s free one-day marketing workshops around Australia and New Zealand
Zapier - The easiest way to automate your work
Fiverr - Find the perfect freelance services for your business
Rev - Fast, quality transcription service
Filmora - Simple video editor
Emojipedia - The emoji search engine
Inshot - Video crop app and video editing app

 

“The same reason they come is the same reason they will buy” -Tony Robbins

 

Please support the following businesses who make this show possible:

 

Authentic Education

Learn highly effective marketing strategies directly from the co-founder of a BRW Fast 100 Company at events that are happening around Australia in June and July 2019.

 

American Express Business Explorer Credit Card

Let your business expenses reward you. Every year.

 

Yellow

Partner with Australia’s #1 online business directory for all your digital marketing needs.

 

Switchnode

Australia’s Internet isn’t great. That’s why Switchnode exist. The solution is here and it’s wireless.

 

If something in this episode of Australia’s favourite marketing podcast peaked your interest, then let me know by leaving a comment below.

May your marketing be the best marketing.

[For more interviews with successful business owners visit Small Business Big Marketing]

Advertising on Facebook (and Instagram) can be a frustrating exercise, especially if you don&rsquo;t know what you&rsquo;re doing. But what if there were 10 simple things you could do to increase your ROI by multiples. Well guess what? There&rsquo;s ten simple things you could do to increase your ROI by multiples. And today's special guest, who&rsquo;s spent $2M of his own money on marketing, and is a Facebook Certified Professional Planner, is about to take us through them. One by one.
&nbsp;
A little bit more about Authentic&rsquo;s Cham Tang ...
Cham Tang is Head Of Marketing and Co-Founder of Authentic Education, a multi-million dollar BRW Fast Starters 100 Company.
&nbsp;
Cham has handled all the marketing in the company since day 1 and is a Facebook Certified Professional Planner. In fact, Cham was personally selected by Facebook to be privately mentored, and has spent over $600,000 in Facebook ads.
&nbsp;
He has worked with speakers in the industry such as Anthony Robbins, Dr John Demartini and Chris Howard.
&nbsp;
Cham is passionate about helping difference-makers attract more clients with simple marketing strategies.
&nbsp;
In this very generous interview he:
<ul>
<li>Shares 10 easy wins to drastically improve your Facebook advertising&rsquo;s ROI</li>
<li>He reveals his biggest marketing learning from working alongside Tony Robbins</li>
<li>And he talks about how he overcame a negative, procrastinating mindset in order to create a multi-million training business</li>
</ul>
&nbsp;
&ldquo;You don&rsquo;t have to get it right, you just have to get it started!&rdquo; -Cham Tang, Authentic
&nbsp;
Here&rsquo;s what caught my attention from my chat with Authentic&rsquo;s Cham Tang:
<ol>
<li>I love Cham&rsquo;s learning from Tony Robbins &hellip; &ldquo;The same reason they come is the same reason they will buy.&rdquo; So now your challenge is to find the reason people are coming to your business in the first place.</li>
<li>I love Cham&rsquo;s point about handling objections in your marketing copy. This is copywriting 101 &hellip; which BTW he teaches a lot more on during his one-day course - Authentic.com.au</li>
<li>I love the idea of spying on your competitors ads inside the Facebook Ads Library.</li>
</ol>
&nbsp;
Cham Tang Interview Transcription
Tim 
Welcome to the small business big marketing show.
Cham 
Thanks for having me.
Tim 
Cham you and I have something in common we both love marketing. What do you particularly love about marketing?
<a href="https://smallbusinessbigmarketing.com/wp-content/uploads/2019/05/Cham-Tang-Interview-Transcription.pdf">Click Here To Download Full Transcription</a>
<a href="https://smallbusinessbigmarketing.com/wp-content/uploads/2019/05/Cham-Tang-Interview-Transcription.pdf"></a>
Resources mentioned by Cham:
<ul>
<li>Register here for Cham&rsquo;s <a href="https://www.authentic.com.au/timbo">free one-day marketing workshops</a> around Australia and New Zealand</li>
<li><a href="https://zapier.com/">Zapier</a> - The easiest way to automate your work</li>
<li><a href="https://www.fiverr.com/">Fiverr</a> - Find the perfect freelance services for your business</li>
<li><a href="https://www.rev.com/">Rev</a> - Fast, quality transcription service</li>
<li><a href="https://filmora.wondershare.com/">Filmora</a> - Simple video editor</li>
<li><a href="https://emojipedia.org/">Emojipedia</a> - The emoji search engine</li>
<li><a href="https://play.google.com/store/apps/details?id=com.camerasideas.instashot&amp;hl=en">Inshot</a> - Video crop app and video editing app</li>
</ul>
&nbsp;
&ldquo;The same reason they come is the same reason they will buy&rdquo; -Tony Robbins
&nbsp;
Please support the following businesses who make this show possible:
&nbsp;
<a href="https://www.authentic.com.au/timbo">Authentic Education</a>
Learn highly effective marketing strategies directly from the co-founder of a BRW Fast 100 Company at events that are happening around Australia in June and July 2019.
&nbsp;
<a href="https://www.americanexpress.com/au/content/business-credit-cards/the-american-express-business-explorer-card/">American Express Business Explorer Credit Card</a>
Let your business expenses reward you. Every year.
&nbsp;
<a href="https://www.yellow.com.au/">Yellow</a>
Partner with Australia&rsquo;s #1 online business directory for all your digital marketing needs.
&nbsp;
<a href="https://www.switchnode.com.au/">Switchnode</a>
Australia&rsquo;s Internet isn&rsquo;t great. That&rsquo;s why Switchnode exist. The solution is here and it&rsquo;s wireless.
&nbsp;
If something in this episode of Australia&rsquo;s <a href="https://smallbusinessbigmarketing.com/podcast-2/">favourite marketing podcast</a> peaked your interest, then let me know by leaving a comment below.
May your marketing be the best marketing.
[For more interviews with successful business owners visit <a href="http://bit.ly/1lfhZxG">Small Business Big Marketing</a>]

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be. 

For more episodes download the free LiSTNR app

www.SmallBusinessBigMarketing.com | Tim Reid chats with amazing business owners and marketers.

The Small Business Big Marketing Podcast with Timbo Reid

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be.

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be.

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