Want to understand your customers so well that your marketing talks directly to them? That's what Justin Hale, founder of Camplify (think Airbnb for campervans), has done in order to build a membership base of 20,000 in just over two years ... with a valuation close to 8-figures.In episode 358 you'll discover:
How Justin escaped the corporate cubicle and started Camplify
How he validated his business idea
The key to understanding your customers needs
How to get clear on your customer personas (you can have more than one)
Why & how to create marketing automation funnels
The role of an on-boarding process in creating an unforgettable customer experienceBut the marketing gold doesn't stop there, you'll also learn:
About online personal newspaper Flipboard from our resident productivity expert Dale Beaumont
How to use scarcity to sell more
And we revisit an interview with celebrity personal trainer Michelle BridgesLinks & Resources mentioned:

Camplify

Flipboard

How to create scarcity in business

Email Countdown Timer

Michelle Bridges interview

Active Campaign

Autopilot

The Boomerang EffectAnd this show is made possible thanks to:

Dale Beaumont's 52 Ways - An amazing free 1-day live event for business owners where you'll discover 52 ways to boost your business profits. Seats are limited. Book now.

Cornerstone - Save 70% off your running costs by offshoring to The Philippines. Book a free feasibility assessment now.

If something in this episode of Australia's favourite marketing podcast peaked your interest, then let's chat about it. Leave your thoughts  below.

May your marketing be the best marketing.

<p>Want to understand your customers so well that your marketing talks directly to them? That's what Justin Hale, founder of Camplify (think Airbnb for campervans), has done in order to build a membership base of 20,000 in just over two years ... with a valuation close to 8-figures.</p>
<h3>In episode 358 you'll discover:</h3>
<ul>
<li>How Justin escaped the corporate cubicle and started Camplify</li>
<li>How he validated his business&nbsp;idea</li>
<li>The key to understanding your customers needs</li>
<li>How to get clear on your customer personas (you can have more than one)</li>
<li>Why &amp; how to create marketing automation funnels</li>
<li>The role&nbsp;of an on-boarding process in creating an unforgettable customer experience</li>
</ul>
<h3>But the marketing gold doesn't stop there, you'll also learn:</h3>
<ul>
<li>About online personal newspaper&nbsp;<em>Flipboard</em>&nbsp;from our resident productivity expert Dale Beaumont</li>
<li>How to use scarcity to sell more</li>
<li>And we revisit an interview with celebrity personal trainer Michelle Bridges</li>
</ul>
<h3>Links &amp; Resources mentioned:</h3>
<p><a href="https://www.camplify.com.au/" target="_blank" rel="noopener noreferrer">Camplify</a></p>
<p><a href="https://flipboard.com/" target="_blank" rel="noopener noreferrer">Flipboard</a></p>
<p><a href="http://smallbusinessbigmarketing.com/3-steps-to-creating-scarcity-in-your-business/">How to create scarcity in&nbsp;business</a></p>
<p><a href="http://motionmailapp.com/" target="_blank" rel="noopener noreferrer">Email Countdown Timer</a></p>
<p><a href="http://smallbusinessbigmarketing.com/michelle-bridges/" target="_blank" rel="noopener noreferrer">Michelle Bridges interview</a></p>
<p><a href="http://www.activecampaign.com/" target="_blank" rel="noopener noreferrer">Active Campaign</a></p>
<p><a href="https://autopilothq.com/" target="_blank" rel="noopener noreferrer">Autopilot</a></p>
<p><a href="http://smallbusinessbigmarketing.com/the-boomerang-effect/" target="_blank" rel="noopener noreferrer">The Boomerang Effect</a></p>
<h3>And this show is made possible thanks to:</h3>
<p><a href="http://52ways.biz" target="_blank" rel="noopener noreferrer">Dale Beaumont's 52 Ways</a> - An amazing free 1-day live event for business owners where you'll discover 52 ways to boost your business profits.&nbsp;Seats are limited. Book now.</p>
<p><a href="http://www.cornerstonebusinesssolutions.com.au/" target="_blank" rel="noopener noreferrer">Cornerstone</a> - Save 70% off your running costs by offshoring to The Philippines. Book a free feasibility assessment now.</p>
<p>If something in this episode&nbsp;of <a href="http://smallbusinessbigmarketing.com/podcast-2/" target="_blank" rel="noopener noreferrer">Australia's favourite marketing podcast</a> peaked your interest, then let's chat about it. Leave your thoughts &nbsp;below.</p>
<p>May your marketing be the best marketing.</p>

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be. 

For more episodes download the free LiSTNR app

www.SmallBusinessBigMarketing.com | Tim Reid chats with amazing business owners and marketers.

The Small Business Big Marketing Podcast with Timbo Reid

The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be.

<p>The most innovative people in the world of small business go one-on-one each week with marketing expert Tim Reid. In this award winning podcast; business owners share where their original business idea came from, how they got it to market and the strategies they used that led to their business’s unprecedented growth. Host Timbo Reid’s curiosity for what makes business owners tick and his passion for small business success means that every episode is chock full of marketing gold that will help you build that beautiful business of yours into the empire it deserves to be.</p>

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